2023
YONGDONG POCHANA
ABOUT
The branding design of a Thai restaurant in Korea is a captivating fusion of cultural influences and natural elements. The concept revolves around the sunlight that characterizes the country's tropical climate. This connection with the sun serves as a root for the richness of Thai cuisine, which is integrated into every design element. Incorporating cyanotype images of Thai ingredients, a unique printing technique harnessing sunlight to create a distinctive visual treatment for the brand
CREDITS
+ COMMISSIONED AND DEVELOPED UNDER STUDIO MARKETING MATERIALS
+ DESIGN DIRECTOR STUDIO MARKETING MATERIALS
+ DESIGNED TOGETHER WITH NUTTHAKORN JUNJANG
+ LOGO DESIGNED BY NUTTHAKORN JUNJANG
![](https://freight.cargo.site/t/original/i/0ec9f8da355e2b6ae53d6d66479b1a31becea943f44608d19e4e5712cdec7d2a/PFLO_YDPN_CROPPING-01.png)
![](https://freight.cargo.site/t/original/i/9ce13a901abefe7000e4266555d53943b9a99f69ec7f6ff5af3f67bbb47f836a/PFLO_YDPN_CROPPING-18.png)
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![](https://freight.cargo.site/t/original/i/1b83e02c72a80192e9b531e9a739d85ccf92a2ee447acecaa290f25cef97b4fe/PFLO_YDPN_CROPPING-08.png)
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![](https://freight.cargo.site/t/original/i/4401c8c9800155df62eb3e440ee9c2156e54254f8e2d4aa811e7590f0bce8531/PFLO_YDPN_CROPPING-21.png)
![](https://freight.cargo.site/t/original/i/4b75cb38e90adb98fb863a6029f01bb9f9e76910f4e7a6d2ec1233858c28d978/PFLO_YDPN_CROPPING-14.png)
![](https://freight.cargo.site/t/original/i/afcaada416a211df111d845a8bf41f42633145e10f8d6cc70651a3b4a3f5fbe6/PFLO_YDPN_CROPPING-23.png)
![](https://freight.cargo.site/t/original/i/71b031553de1adfaa369e802c34879f36790290fb2b216530fc96beb77182d76/PFLO_YDPN_CROPPING-26.png)
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